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JoinedMarch 17, 2022
Articles9
Best PracticesBlack Friday

Anticipating Black Friday strategies for 2023

admin·September 18, 2023
Black Friday, the annual shopping extravaganza, has evolved from being solely an in-store event to a significant digital shopping day,...
companyculture

The faces behind Appreach operations and our values

admin·July 28, 2023
Appreach is a company specialized in mobile marketing for apps. Created in 2019, and having its base in New York....
Attribution modelBest Practices

Attribution Models and best practices

admin·June 28, 2023
A short while ago we hosted our first roundtable in partnership with moengage and data.ai. The purpose of this event...
User Acquisition

User Acquisition Tips for 2023

admin·May 5, 2023
I believe you heard a few times before about user acquisition, in case you didn’t, we will tell you a...
stages of the user journey
Best Practices

Best Practices for an App Campaign

admin·March 21, 2022
While App discovery and downloads keep growing, retention rates are still a challenge for App Marketers. According to business of...
company

Insights of the latest events in Brazil

admin·August 25, 2023
As you might be aware, events have always been a great opportunity to meet partners and industry colleagues, but it’s...
Best PracticesCreatives

Creatives with AI for ad personalization and ROI increase

admin·July 14, 2023
Ad personalization through in-app creatives has proven to be a highly effective strategy for improving ROI performance.  With changing consumer...
Retargeting

Why is your retargeting campaign not working?

admin·May 19, 2023
Retargeting in-app, is occasionally mentioned as a way of promoting a product inside an app, when the user already expressed...
Fraud

Running away from Fraud

admin·April 25, 2023
With the advancement of technology, the world is becoming increasingly connected, and as a result, we see the use of...

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Anticipating Black Friday strategies for 2023

Insights of the latest events in Brazil

The faces behind Appreach operations and our values

Creatives with AI for ad personalization and ROI increase

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  • Best Practices
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  • User Acquisition

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